June 6, 2022September 28, 2022Business strategy, Entrepreneurship 6 Ways Technology Can Lead You to Massive Success “Metaverse”, “Cloud Computing”, “Datafication”; these days, it feels like every other news article about business is trying to use as many technology […]
December 27, 2021September 28, 2022Business strategy, Marketing Don’t fall in the Trap of “Building Brand Awareness” In the last few years, “brand awareness” became one of the most popular buzzwords in the digital marketing world. Every week, I […]
December 7, 2021September 28, 2022Business strategy, Entrepreneurship How Can Small Businesses Take Advantage of Economies of Scale? As you probably already know, economies of scale are cost reductions that occur when companies increase production. When you open an economics […]
October 13, 2021August 4, 2022Online sales Ecommerce sales funnels – Part 2 In the first part of this article, we talked about the basic AIDA funnel. If that funnel was too theoretical to you, […]
October 12, 2021August 4, 2022Online sales Ecommerce sales funnels – Part 1 Let’s say you are single, and you are trying to meet your soulmate on a dating app. You see an attractive stranger, […]