We’ve all used generative AI to do our homework, write an email, or create marketing assets. But the technology is much more than that. When I first tried ChatGPT, I wondered how it would impact e-commerce. Before I thought of copywriting or improving images, I thought that we would very shortly see Amazon saturated with AI-generated books.
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Starting a business is always an exciting adventure. But after some time, entrepreneurs will begin to wonder, “What’s next?”. The Ansoff Matrix is an easy framework to figure out growth strategies, even though it was created in the 1950s! With the expansion of ecommerce, are these strategies still valid today? Let’s find out!
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My name is François, I’m the author of this blog. I love writing and talking about business and ecommerce. I hope you enjoy my work, feel free to contact me for any suggestion!