Tag: copywriting

Generative AI has been all the rage for a while now. How many marketers use Chat-GPT to generate engaging copy for their product pages? Here’s some major news for those who do: Amazon is launching generative AI features to help sellers create product listing content.

“Yay, even less work!” some might say. And yes, it will make life easier for some sellers. But I can see some potential negative consequences for third-party sellers. These new features could also be a very smart move from Amazon to gain market share on the global ecommerce sales, and help them compete with Temu and Shein.