April 3, 2026April 3, 2026Business strategy Ecommerce News & Insights – Q1 2026 Channel sequencing: the order matters more than the mix I see a lot of newer ecommerce brands focusing on their channel mix, […]
August 30, 2025August 30, 2025Articles en Francais Des Marketing Funnels aux Signaux Agentiques : Comment le Commerce Agentique Va Changer le Jeu du Direct-to Consumer L’une des choses que je préfère dans le commerce en ligne, c’est qu’il est en constante évolution, basé sur le comportement des […]
May 3, 2025Marketing SEO Isn’t Dead But It Isn’t the Only Game in Town : How to Prepare for the Rise of Generative Engine Optimization I remember that not so long ago, Google was the undisputed king of information online. You needed to know how to fix […]
January 12, 2025January 12, 2025News “AI-powered chatbots played a key role in boosting online sales” Did They Really? As a customer, I found that AI-chatbots can sometimes be very convenient, but many times a nightmare to deal with. So I […]
March 17, 2024March 17, 2024News Let’s Put Our Tinfoil Hats On and Explore the Potential Dark Side of Amazon’s Generative AI Generative AI has been all the rage for a while now. How many marketers use Chat-GPT to generate engaging copy for their […]
February 7, 2024February 8, 2024News Rufus Unleashed: Amazon’s New AI Assistant and What It Means for Your Business In the last couple of months, we’ve been hearing about AI all day, every day. Everyone and everything claims to be using […]